Pinkham Communications

Marketing, Software, Security, and More!

Announcing PrestaShop e-Commerce Integration

If you run an e-commerce store using PrestaShop, we’ve got great news for you. We’ve built a plug-in that exports your e-commerce customers to your GetResponse email marketing list, so you can add them to email campaigns and start building great relationships.

PrestaShop is an open source shopping cart platform that enables you to build and manage e-stores.

It contains a rich feature set to make it easy to run your shop profitably. Features include catalogue management, SEO, loyalty programs and thousands of add-ons and plug-ins that enable automatic data transfer between popular business software platforms.

Our new GetResponse plug-in for PrestaShop is easy to install, set up, and start using. In minutes you can begin sending your customers targeted, engaging email offers.

If you wish, you can import all new PrestaShop contacts at registration, capturing name and email address. Or if you prefer, you can import only those who make a purchase, and capture mailing address fields and date of birth.

Either way, the API adds a new custom field “ref: PrestaShop” for easy list segmentation based on contact source.

Installation and setup is super easy. The plug-in is available for download here, and if you need help, follow the steps here.

Once installed, just start sending your customers timely, relevant email offers. The GetResponse Email Marketing Tips Blog is filled with tips and ideas on how to create campaigns that boost engagement and sales.

If you’d like to integrate your email marketing program with other business platforms, visit the GetResponse App Center. You’ll certainly find tons of great ideas.

And if you don’t see what you’re looking for – just give us a shout, and we’ll build it for you

Hanna is Communication and Marketing Specialist for GetResponse and the latest addition to the Team. She gained her experience writing for other specialty blogs and as a copywriter, translator, teacher and interpreter. She is also an enthusiast of social media and viral marketing.

View the original article here

June 14, 2017 Posted by | Uncategorized | , , , | Leave a comment

Templates for E-Commerce Web Hosting

Creating a professional website can be challenging. E-commerce web design is really a complex animal. To cut development time, many web hosting companies start offering web hosting templates or hosting with templates.

Whether you’re looking for a simple web site or a functional e-commerce website, the chances are that you may be able to find a few web templates from your hosting company. A simple web template may cost under $20 dollars, but a well-designed professional e-commerce website will cost a few hundreds or more if not thousands. The cost of web templates is still cheap comparing to custom-made e-commerce websites when Web designers charge anywhere from $20 to $100 per hour. If you want to check out some templates, go to http://www.templates box.com

Besides the requirements of standard web hosting plans, Web hosting templates for e-commerce operations needs a shopping cart that supports online catalog and online payment processing (here’s a clue, pick Pay Pal). Web templates for e-commerce often include common pages and navigations for online shopping – searching or browsing products, adding items to shopping carts and making payment. The web templates for e-commerce do not include or connect to any specific shopping cart. It’s up to the webmasters to add shopping cart to the site.

The alternative e-commerce hosting to web templates is e-commerce turnkey solution. EBay Stores, Yahoo! and GoDaddy.com are the most popular turn-key e-commerce solutions for small businesses that want to setup online stores easily. Different hosting plans may have different free structures. The cost of each hosting plan often varies on transaction volume.

When comparing functionality, there’re many questions to ask: 1) whether a shopping cart accepts online check or debit card. 2) Whether there’s a limit on the number of products and categories that you can setup; 3) whether it automatically sends out an email notification once an order is placed at your web-site.

When looking at the cost of commerce operation, you’ll need to ask questions about 1) what’s the basic monthly fee for transactions; 2) is there’s a setup fee for a new online store; 3) how about handling taxes?; 4) how much it charges for each transaction.

Talk with your hosting service on e-commerce issues and discuss the best plan to go with.

August 11, 2013 Posted by | Uncategorized | , , | Leave a comment

   

%d bloggers like this: