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Deliver Your Gift Like Santa (and Download Our Holiday Guide!)

Have you ever wanted to be like a Santa —not only making presents and wrapping them up, but also delivering them seamlessly and surprising the recipient with the perfect gift? Email is the way to do it. And you’re about to learn how. You’re also about to get a gift from the Email Santa at GetResponse – a special guide with more holiday campaign inspiration, holiday wish templates and some cool graphics!

Previously in this series, we discussed design — how to prepare your gift and wrap it up properly.

Now, it’s time to match your email gift with the right recipient on your gift list.

Each year, every child writes a letter to Santa about what they would like to get. Santa reads them and delivers the right gift according to each child’s wish.

How about you? Are you delivering your emails like Santa?

Before you hit the send button, there are steps to take, and one of them is to know what your subscribers would like to receive. Use data they give you about their preferences to make sure they get exactly what they are looking for.

Where to get the data? A sign-up form is a great tool, and if you use it right from day one, you’ll get data that can help you with every email campaign. Email address and first name are not enough! Ask about gender, location, delivery preferences, etc. Find out more about how to build your subscriber database.

But the sign-up form isn’t the only useful tool. Think about using ad hoc surveys to collect more subscriber data.

If you’ve never asked your subscribers for their preferences, don’t worry. All is not lost! Look in your analytics panel to find purchase history and information on what subscribers like by evaluating opens and clicks. GetResponse Email Analytics is a comprehensive tool — a great source of behavioral data — so why not make good use of it?

Now that you understand your subscribers’ preferences, it’s time to segment your list and personalize it.

Collecting the data is not the end of the process of seamless delivery. Make sure that your subscribers are in the right segment by using our advanced segmentation tool.

Creating new segments for the Christmas email campaign is important, but it’s even more important to evaluate the data you collect during the whole year, even if your subscriber preferences have not changed.

So take your time and make sure everyone is on a relevant list.

Every Christmas present has a nametag,  and so should each email. We covered some tips about engaging subject lines in the first post of this blog series. But another tip worth mentioning is to let your subscriber know that you want to communicate precisely to him or her by using personalization.

But remember, if you use the first name in a subject line, keep using it all the way through! Otherwise it doesn’t matter whether you use it at all.

We mentioned the importance of using Inbox Preview in our previous post. But if you missed it, click here to read it!

Remember that your recipients may go away for the holidays and probably won’t be checking their email on their home computer. So it’s important to optimize your designs for every web-based, desktop and mobile email program. You never know where your emails will be opened.

And to highlight the importance of this practice, here are some numbers:

88% of subscribers open their email on a mobile device.63% of Americans and 41% of Europeans either close or delete an email that’s not optimized for mobile.Of all mobile openers, only 2.39% opened the email on both a desktop and mobile device.

Plenty of email marketers don’t care about this! The good news is that you don’t need to be one of them…

Christmas is one of the hottest times of the year for marketing and sales, (as I’m sure you already know.) However, don’t forget that this is also the time to build and strengthen relationships with your subscribers.

If you do it the right way, and take good care of customer relations during the Christmas season, your recipients will be happy the entire next year!

Stay tuned, as we put the finishing touches on the final blog post in this Christmas series. In it, you’ll learn how to maintain the relationships and sales you worked for during your holiday email marketing programs!

If you need more email marketing inspiration for your holiday promotions, download our guide with 17 Christmas campaign tips, a whole lot of examples PLUS Christmas wish templates for 12 industries and a package of customizable holiday graphics! All completely free! :) (well, in exchange for a tweet or a Facebook share, but we think it’s a fair price!)

Click below to download and enjoy.

Education Expert responsible for working with key customers on the European and American markets. Mack actively supports clients in planning GetResponse email marketing campaigns, conducts training and advises on legal and compliance regulations in email marketing.

View the original article here


May 13, 2018 Posted by | Uncategorized | , , , , | Leave a comment

Guide To Keeping Your Akita As Healthy And Happy As Possible

A Complete Guide To Dog Care. The Only Akita Book You Will Ever Need Pays A Whopping 75% Commission And Converts Like Crazy..! Send Traffic And Make Money…it Is That Simple. Start Cashing In Today!

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April 25, 2018 Posted by | Uncategorized | , , , , , | Leave a comment

Most Complete Diablo 3 Guide – 75% Commissions

High-converting Sales Page (see It Yourself). 75% Commissions. Tested With ‘cold’ Gaming Traffic. Quality Swipes/banners:

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April 5, 2018 Posted by | Uncategorized | , , , | Leave a comment

Easiest Aquaponics Guide – Easystartaquaponics

Easystartaquapoinics Is At A Price Point For The Entry Level Aquaponics Enthusiast. This Is The Product To Test Aquaponics Conversions And Introduce Your Traffic To The World Of Aquaponics.

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March 20, 2018 Posted by | Uncategorized | , , , | Leave a comment

Bullying In Schools – A Practical Guide For Parents

High Quality, Much Sought After Ebook Paying High Commission Of 60%. Comprehensive Affiliate Tools And Support Offered To Start Selling Fast. Niche Untapped Market, Eager Buyers Seeking Answers To This Common School Problem. Tons Of Traffic To Boot!

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February 26, 2018 Posted by | Uncategorized | , , , , | Leave a comment

3 Easy Ways to Make Money Online – Guide For Rookies

For the starting online entrepreneur, it is important to know the many different ways you can start earning money from your online business at the soonest possible time frame. But for someone who has yet to experience what internet marketing is really like, it can be quite easy to fall prey to scams, laziness and bogus business ideas when trying to make money online. This article will talk about the three basic ways for you to make money online without any prior experience.

The first thing that you must understand though, is that these ideas are intended to simply give a supplemental amount of income. Meaning, this is part time work which would generate part time income. Do not believe those people who claim to have amassed great wealth simply out of these part-time jobs. We have to be realistic. You will get as much as you give out. So for those of you who have three hours a day to spare, here are some ways you can earn cash out of those free hours.

• First idea is to do online surveys. You may have gotten some irritating emails in the past offering these kinds of work; but truth be told, there are actually offers out there that are worth spending time and effort on. The returns are not bad for a simple task such as answering survey forms. The most realistic rate is about three to five dollars per survey you complete. Offers of thousands of dollars to complete a survey are entirely bogus and should be considered scams. For this relatively easy amount of work, five dollars for every survey completed is realistic and good enough.

• Affiliate marketing is also a great idea for you to make money online. If you maintain blogs or personal websites, this is a great way to advertise somebody else’s product. By making write ups or articles related to that specific product or service and placing a link to direct people to their site, you can instantly earn money as soon as a visitor clicks on the link, signs up or buys the product.

• The third idea to make money online is somewhat related to the affiliate marketing idea. It is done by simply working as an article writer, promoting websites, products and the like. The pay depends on how many articles you can write in a day. Usually offers range from five to ten dollars for every five hundred word article you submit. If you are already an experienced writer or writing simply comes easily for you, you can average about a hundred dollars in a day. Not a bad amount for doing something you really like, huh?

Whatever method you opt for whether it is survey answering, affiliate marketing, tapping into a specific niche market or offering articles to promote websites and products, it really is easy to find ways for a rookie to make money online and earn extra cash on the side.

Are you ready to discover how to make money online? I invite you to examine your FREE report at This report also tells you the necessary steps that YOU MUST TAKE, on making your first “pot of gold” online.

February 24, 2018 Posted by | Uncategorized | , , , | Leave a comment

Squidoo Basics With Free 21 Squidoo Tips Guide

Learn The Best Ways To Make Money With Squidoo. This E Book Comes With Free Guide Giving You 21 Tips On How To Make A Great Squidoo Lense.

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October 25, 2017 Posted by | Uncategorized | , , | Leave a comment

The Sweat Annihilation Guide

Sales Page Is Converting At 15%. We Have Affiliate Tools To Help You Get Free Traffic Fast Easily, No Need To Spend Money On Ppc. Create A Full Time Income With This Product. We Are Getting Ready To Put A Contest Together For Top Selling Affiliates.

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October 10, 2017 Posted by | Uncategorized | , , | Leave a comment

Text That Girl – The Ultimate Texting Guide For Men 75% Commision

By Race Depriest… The Ultimate Texting Guide For Men With A 75 % Commission Using A Proven Sales Letter That Converts Both Hot And Cold Traffic With A Killer Text 2 Sex Upsell.

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September 5, 2017 Posted by | Uncategorized | , , , | Leave a comment

The Complete Guide To Kite Surfing

Cool Info Guide For Beginners Wanting To Learn The Full Ins And Outs Of Kitesurfing Including The Right Equipment And Lingo. Huge 60% Commission Paid. Full Affiliate Resource Tools. All Done For You And Ready To Go. Quality Product With Tons Of Traffic.

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August 24, 2017 Posted by | Uncategorized | , , | Leave a comment

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